“Creativity is inventing, experimenting, growing, taking risks, breaking rules, making mistakes, and having fun.” — Mary Lou Cook
One of the struggles I have as a Social Media Manager is boosting my creativity especially when I’m handling more than one social media account in different niches.
I have tried being an independent contractor, working directly with a company and working under an agency.
And it seems that the more I’m working on a brand, the more I’m struggling to find content to write about.
How do I engage this brand’s users? How do I elevate and set them apart from their competitors without losing their brand voice?
There are so many things to consider when you’re a Social Media Manager and that’s why I want to focus on the struggles of a Social Media Manager to help my fellow SMMs stay on top of everything (and having FUN too!)
So if you’re getting a headache from thinking too much about what to post about or your creativity juice has dried up, here are some tips to boost your creativity.
Find Inspiration
I found out that looking at posts, scrolling in social media helps me boost my creativity because of the different designs I’m seeing and captions I’m reading.
I like to go on Pinterest to find inspiration as it’s like a candy store for my eyes in there.
If you’re struggling on what to post about or how to design an image, have a look around Pinterest or Instagram and it might help you boost your creativity.
Stay Calm
How does staying calm boost your creativity? Well for one, it stops you from overthinking.
When I’m out of creativity, it’s usually when I’m tired or haven’t gotten enough sleep. Then I look at my to do list and start to panic. 😂 Especially when I miss a post or a deadline is fast approaching.
This is why I have meditation and calming sounds app on my phone because when I feel that panic is setting in or I know I’m stressing out too much because I’m not being productive, I open up Headspace and listen to an episode. I also like to watch or listen TED talks when I want to be motivated.
Make time for creative projects or hobbies
Painting, scratch painting, journaling are just some of the things I do to be creative.
When I do creative journaling, I let myself be like a child again and experiment with different designs and styles. Recently, I’ve enjoyed doing painting by numbers. The only downside is, I can’t stop painting! LOL
I guess with this point, what I really want to say is, don’t ever lose the child in you. Experiment, laugh a lot, nurture the creative child in you.
Think about your goals
It’s been too long since I wrote a blogpost here. My last post was published in June about Intentional Living and I’ve been slacking ever since.
I just can’t find the inspiration to write even though I have lots of topics to write about. I have a long list on my Notes and I haven’t started writing one (yet).
It’s the same when I’m running out of inspiration/creativity to do my job. And when that happens, I like to think about my goals or revisit them.
I have a vision board on my phone that reminds me about some of my goals and it helps me remember why I do what I do. It fuels me to keep going.
What about you, what are your goals? Revisit them and you just might have that surge of creativity to be more productive at work.